Today, the first day of school for many of the kiddies in my area, is a good day to reflect on how film companies assume that out of school, we're all stupid. Brooks Barnes wrote a great piece this week in the New York Times about "Inception" breaking the stereotype of the summer blockbuster - or, at least what Fox, Universal, Sony and Disney percieve as summer blockbusters. They force fed us "The Other Guys," "Sex and the City 2" and, dare I mention, "Cats and Dogs: The Revenge of Kitty Galore," all while Christopher Nolan - whose style is better represented in "Momento" than "The Dark Knight" - took a chance that the average American wanted to see a well-crafted movie, not just something mindless.
Now don't get me wrong, I saw "The Other Guys" (and considered walking out) and "Sex and the City 2" (out of pure respect for the series, which I recently watched from beginning to end). I bought in to the summer madness, the rainy nights that needed to be filled with something other than sitting at home, staring at my Facebook feed. There is a place for the "Transformers" of the world. But when that movie, the over-hyped, star-studded, action-packed thriller/comedy/shoot 'em up, becomes every movie released that summer (disguised as a children's movie, a Nicholas Sparks movie, what have you), it tires even the most mindless of middle-America. How in the world, looking at the fare we've been offered this summer at the movies, could studios be baffled at why no one went to the show? Or, when "Inception" - which was star-studded and quite the shoot 'em up, by the way - topped the box office? It was well acted, smart and really needed repeat viewings for many to be understood.
What baffles me is that if that formula - or lack thereof, thank you Mr. Nolan - worked, maybe some of those award season-caliber films should be released in the summer. Afterall, if it's an award you're after, look to this year's statue winner: A summer movie with substance, "The Hurt Locker."
Wednesday, September 8, 2010
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